RANDY FRISCH IS CUSTOMER-FIRST

Randy Frisch is a leader in the digital marketing realm, recognized widely for his expertise in marketing personalization. He is a bestselling author, was named an original Fearless 50 Marketer by Marketo and created the CONEX marketing conferences. In 2012 Randy co-founded and served as CMO of Uberflip, a platform designed to enhance content engagement. Randy steered the growth of the company and advocated for the essential role of content in the buyer’s journey before departing in 2023.

Beyond his achievements with Uberflip, Randy has long consulted under B-Rand Marketing, including publishing his provocative book, “F#ck Content Marketing: Focus on Content Experience” where he delves into the importance of content experience over mere content creation. His perspectives challenge traditional approaches and have earned him spots on numerous speaking stages, podcasts, and articles in industry-leading magazines. Randy has hosted more than 400 podcast episodes including The Marketer’s Journey where he interviews top CMOs.

Driven by innovation, Randy has always been at the forefront of shaping marketing conversations, fostering a community of like-minded professionals, and ensuring businesses optimize GTM for maximum impact.

PRAISE FOR F#CK
CONTENT MARKETING

In his book, Randy Frisch arms your organization to deliver personalized experiences that leverage your content to engage your audiences at scale—as well as identify and ramp up the key players in your organization who need to own this process.